Category : CXQuest Exclusive

Advertising & MediaBrand StorytellingCX & Audience EngagementCXQuest ExclusiveInterviewLeadership InterviewsMarketing Strategy

Whisper World: Reinventing Advertising Through In-Content Storytelling

Editor
by Editor0108
Whisper World India pioneers In-Content Advertising for non-skippable, high-impact brand storytelling across TV and digital. In today’s fast-evolving media landscape, where audiences have become experts...
CX in 2026CX StrategyCXQuest ExclusiveEnterprise TransformationIndustry InsightsInterviewLeadership Insights

Agentic AI in CX: Richard Smullen on Orchestrating Secure, Scalable, and Human-Centric Experiences

Editor
by Editor0106
Imagine your customer opens a support chat to resolve a payment glitch—and instead of a quick fix, the bot loops generic responses, escalating frustration. Now...
AI & AutomationCustomer Experience (CX)CX in 2026CX StrategyCX TechnologyCXQuest ExclusiveIndustry InsightsInterview

How IntelliHost Turns Booking Data into Human Decisions

Editor
by Editor0308
When AI Knows the Answer—but the Customer Still Hesitates Have you ever followed an AI recommendation and paused before acting on it? Not because it...
Customer Experience (CX)Customer JourneyCX Strategy & LeadershipCXQuest ExclusiveIndustry InsightsInterview

Luxury Services: How Technology Is Rewriting Trust in India’s Cleaning Industry

Editor
by Editor0375
Ever handed over a luxury handbag or leather shoe to a luxury services provider—and spent days wondering whether it would come back the same? No...
Customer Experience (CX)CX LeadershipCXQuest ExclusiveInterview

Legal CX: Adv. Shaili Muzoomdar on Rethinking Divorce and Empowering Women

Editor
by Editor0288
In a world where law often unfolds as a contest of rights and wrongs, Adv. Shaili Muzoomdar’s work stands out for its compassion, clarity, and...
CX LeadershipCX StrategyCXQuest ExclusiveExpert OpinionsInterviewLeadership InsightsThought Leaders

Endear: Leigh Sevin on Humanizing Data-Driven Clienteling

Editor
by Editor0978
In the rapidly shifting landscape of modern retail, the line between digital and in-store experiences is becoming increasingly blurred. Today’s consumers expect continuity — their...
CX StrategyCX Strategy & LeadershipCXQuest ExclusiveExpert OpinionsInterview

Read for Pleasure: How HarperCollins India Is Rebuilding Joy-First CX

Editor
by Editor0105
What happens when a brand stops optimizing clicks—and starts designing joy? Picture this: A child scrolling endlessly on a phone. An exhausted parent buying books...
Customer Experience (CX)CX in 2026CX LeadershipCX StrategyCX Strategy & LeadershipCX TechnologyCX TrendsCXQuest ExclusiveExpert OpinionsInterviewLeadership InsightsThought Leaders

Hexnode XDR: Apu Pavithran on SecOps Convergence, UEM Evolution, and the Future of Digital Employee Experience

Editor
by Editor0518
In a digital era defined by workplace transformation and hybrid ecosystems, the lines between IT operations, security, and employee experience are rapidly blurring. For more...
Customer Experience (CX)CXQuest ExclusiveDigital TransformationOperational StrategyThought Leaders

Customer Wait Time & Operational Strategy: CX Optimization Guide

Editor
by Editor0322
Customer Wait Time & Operational Strategy: From Friction to Strategic Differentiator Customer wait time remains a pivotal metric in customer experience (CX), directly shaping satisfaction,...