Mercedes-Benz India's electrified Maybach shows how plug-in-hybrid technology, software, charging and first-class comfort are converging into a new luxury customer-experience model....
A customer browsing for a car online today expects more than just listings—they expect instant responses, personalized engagement, and a seamless transition from digital discovery...
The Indian two-wheeler market stands at an inflection point. With over 55 million pre-owned vehicles expected by 2027, the shift toward affordability, sustainability, and digital-first...
When a Missed Touch Becomes a Missed Moment: Why Automotive CX Now Begins at the Screen Imagine this. You’re driving through unfamiliar city traffic at...
When Battery Patents Hit the Customer Journey: What the Tulip–Sunwoda–KTC Case Means for CX Leaders Imagine this scenario. Your CX dashboard looks healthy.NPS is steady.Your...