In the rapidly shifting landscape of modern retail, the line between digital and in-store experiences is becoming increasingly blurred. Today’s consumers expect continuity — their...
What happens when a brand stops optimizing clicks—and starts designing joy? Picture this: A child scrolling endlessly on a phone. An exhausted parent buying books...
In a digital era defined by workplace transformation and hybrid ecosystems, the lines between IT operations, security, and employee experience are rapidly blurring. For more...
Ever watched an AI chatbot confidently give the wrong answer, then trap customers in a loop they cannot escape? The knowledge base looks complete. The...
Designing Retail CX in a Consent-First World By Rakesh Raghuvanshi, Founder & CEO, Sekel Tech How India’s DPDP Act is forcing brands to rethink personalisation,...
Imagine a frustrated customer mid-journey with your brand. An AI chatbot promises quick resolution. But loops endlessly on scripted responses, eroding trust and spiking churn...
Customers are not waking up thinking, “I hope your martech stack finally integrates today.” They just want their issue resolved, in one try, without repeating...
From Fragmented Silos to Orchestrated Journeys: Breaking the CX Fragmentation Trap Sarah is the VP of Customer Experience at a mid-market fintech company. On paper,...
From Chatbots to Digital Colleagues: How Agentic AI in 2026 Is Reshaping Customer Experience A Vivid Scenario About Agentic AI in 2026: The Moment Everything...