Category : CX Strategy

CX StrategyData & AnalyticsDigital Transformation

Data Intelligence Strategy: How Hinduja Group’s Digital Leadership Signals the Future of CX

Editor
Hinduja Group has appointed Ramesh Narayanaswamy as Group President – Digital and Data Intelligence. The move signals the conglomerate’s commitment to enterprise-wide digital transformation. Why...
Customer Experience (CX)CX StrategyDigital TransformationTechnology

Ookla Acquisition: How Accenture Is Transforming Network Intelligence for CX and AI

Editor
Accenture has entered an agreement to acquire Ookla, the global leader in network intelligence and connectivity analytics. The portfolio includes Speedtest, Downdetector, Ekahau, and RootMetrics....
AI in CXCustomer Experience (CX)CX StrategyDigital TransformationLeadership

Who Owns CX in 2026? Governance Models, AI Gaps, and Cross-Functional Strategy

Editor
Who Owns CX in 2026? Why “It Depends” Is the Only Honest Answer Picture this. Your marketing team just launched a bold campaign.Sales celebrates a...
CX StrategyCybersecurityDigital TrustRisk & Compliance

Fake “Red Alert” App Campaign: CX Lessons from Crisis-Driven Malware Exploitation

Editor
When Panic Becomes a Payload: What CX Leaders Must Learn from the Fake “Red Alert” App Campaign Imagine this. Your phone buzzes at 2:17 a.m.A...
CX StrategyDigital ExperienceIndustry TrendsNewsTech Trends

AONMeetings Earns 30+ G2 Spring 2026 Rankings, Expands in India

Editor
CXQuest.com examined a timely shift in the video collaboration market. AONMeetings has secured recognition in more than 30 Spring 2026 reports from G2. The company...
AI & AutomationContact Center InnovationCX StrategyDigital Transformation

AI-Human Harmony: How Exotel Is Redefining Sales & Customer Experience with Agentic AI

Editor
Exotel’s approach centers on what it calls an AI-Human Harmony model. AI manages repetition and scale. Humans own empathy and judgment. Can AI Truly Transform...
CX StrategyIndustry RecognitionInnovation EcosystemsLeadershipSemiconductor & ESDMTech Trends

Technovation Awards 2026: Powering India’s Semiconductor Rise

Editor
Powering India’s Semiconductor Rise: What CX and EX Leaders Can Learn from the IESA Technovation Awards 2026 You walk into a buzzing convention hall in...
Customer Experience (CX)CX StrategyDigital TransformationFintech & PaymentsPublic Digital Infrastructure

Convergence of Policy and Experience: How March 1 Digital Mandates Stress-Test CX Architecture

Editor
March 1 Digital Mandates: A Stress Test for India’s CX Architecture with Convergence of Policy and Experience On most mornings, India runs on invisible digital...
AI GovernanceCX StrategyCybersecurityDigital TransformationEnterprise Risk

2026 Global Threat Report: What CX and EX Leaders Must Learn About AI-Driven Cyber Risk

Editor
The Year of the Evasive Adversary: What CX and EX Leaders Must Learn from the 2026 Global Threat Report Ever watched a customer journey collapse...
AI & AutomationCase StudiesCX StrategyEmployee ExperienceTrends

AI Washing: How Blaming Layoffs on AI Hurts CX and EX Strategy

Editor
Sam Altman Calls Out “AI Washing” – What It Means for CX/EX Leaders Imagine a CX leader at a company meeting. A VP solemnly announces...