CX StrategyDigital TransformationEnterprise Experience (CX & EX)Financial Services CXWhitepapers/Case Studies

Crédit Agricole Italia: How Real-Time CX Journeys Are Transforming Modern Banking

Editor
How Real-Time Customer Journeys Are Rewriting Everyday Banking Experiences Silence is where modern customer journeys break. And it’s exactly what Crédit Agricole Italia set out...
AI & Emerging TechnologiesCX LeadershipCX StrategyEnterprise Transformation

SPARC Symposium: CX Lessons in Global Collaboration and AI Translation

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When CX Silos Stall Innovation: What CX Leaders Can Learn from SPARC’s Global Research Collaboration International SPARC Symposium hosted by Amrita Vishwa Vidyapeetham in February...
AI & Emerging TechnologiesCX StrategyNewsSustainability & ESGThought Leadership

Youth Eco Summit 2026: Why Responsible AI Is Now a CX Imperative

Editor
When Youth Questions AI, CX Leaders Should Listen What the Youth Eco Summit 2026 Signals for Responsible, Experience-Led Innovation Ever watched a new AI feature...
AI & AutomationCX LeadershipCX StrategyDigital TransformationEnterprise Technology

AI-Led Digital Transformation: What Mid-Market CX Leaders Can Learn from Mastek’s Rise

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When AI Moves From Pilots to Power with AI-Led Digital Transformation: What Mastek’s Everest Group Recognition Signals for Mid-Market CX Leaders It’s Monday morning.Your CX...
Advertising & MediaBrand StorytellingCX & Audience EngagementCXQuest ExclusiveInterviewLeadership InterviewsMarketing Strategy

Whisper World: Reinventing Advertising Through In-Content Storytelling

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Whisper World India pioneers In-Content Advertising for non-skippable, high-impact brand storytelling across TV and digital. In today’s fast-evolving media landscape, where audiences have become experts...
AI & AutomationCX TechnologyDigital TransformationEnterprise CX StrategyThought Leadership

Judgment-Centric AI: Enterprise CX Needs Decision-Grade Trust, Not Just Automation

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When AI Must Earn the Right to Decide: Why Platforms Like Judgment-Centric AI Matter for CX and EX Ever watched an AI tool confidently give...
AI & AutomationCustomer Experience (CX)CX StrategyDigital Transformation

When AI Starts Deciding: What CX Leaders Must Do Before Journeys Break

Editor
When AI Stops Assisting—and Starts Deciding: What CX Leaders Must Do Next Ever watched a customer journey break in real time—handoffs missed, agents scrambling, a...
AI & Emerging TechnologiesCX StrategyEnterprise InfrastructurSustainability

Immersion Cooling: AI Infrastructure Is Becoming a CX Imperative

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When AI Infrastructure Becomes the Experience: What CX Leaders Can Learn from Infosys and ExxonMobil’s Immersion Cooling Play Ever been on a video call that...
AI & AutomationCustomer Experience (CX)CX StrategyEnterprise Technology

Chia: How Agentic AI Is Redefining Enterprise Customer Experience

Editor
Agentic AI in CX Strategy: Why Ramco Systems’ Chia Signals a Turning Point for Enterprise Experience Ever watched a customer repeat the same issue three...