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AI in CXCustomer Experience (CX)CX StrategyIndustry RecognitionMartech

CleverTap Recognized as a Gartner Magic Quadrant Leader for Personalization Engines

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by Editor020
When Personalization Stops Feeling Personal: What CleverTap ’s Gartner® Leader Position Signals for CX Leaders Ever opened an app that greets you by name—yet still...
Case StudiesCX StrategyExperience DesignTechnology & Operations

Amazon Air: How Owning Logistics Became Amazon’s Boldest CX Strategy

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by Editor027
When Control Becomes the Customer Experience: What CX Leaders Can Learn from Amazon Air Ever promised a customer something you technically could deliver—until a partner...
CX StrategyDigital TransformationEnterprise Experience (CX & EX)Financial Services CXWhitepapers/Case Studies

Crédit Agricole Italia: How Real-Time CX Journeys Are Transforming Modern Banking

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by Editor029
How Real-Time Customer Journeys Are Rewriting Everyday Banking Experiences Silence is where modern customer journeys break. And it’s exactly what Crédit Agricole Italia set out...
AI & Emerging TechnologiesCX LeadershipCX StrategyEnterprise Transformation

SPARC Symposium: CX Lessons in Global Collaboration and AI Translation

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by Editor059
When CX Silos Stall Innovation: What CX Leaders Can Learn from SPARC’s Global Research Collaboration International SPARC Symposium hosted by Amrita Vishwa Vidyapeetham in February...
AI & Emerging TechnologiesCX StrategyNewsSustainability & ESGThought Leadership

Youth Eco Summit 2026: Why Responsible AI Is Now a CX Imperative

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by Editor058
When Youth Questions AI, CX Leaders Should Listen What the Youth Eco Summit 2026 Signals for Responsible, Experience-Led Innovation Ever watched a new AI feature...
AI & AutomationCX LeadershipCX StrategyDigital TransformationEnterprise Technology

AI-Led Digital Transformation: What Mid-Market CX Leaders Can Learn from Mastek’s Rise

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by Editor053
When AI Moves From Pilots to Power with AI-Led Digital Transformation: What Mastek’s Everest Group Recognition Signals for Mid-Market CX Leaders It’s Monday morning.Your CX...
Advertising & MediaBrand StorytellingCX & Audience EngagementCXQuest ExclusiveInterviewLeadership InterviewsMarketing Strategy

Whisper World: Reinventing Advertising Through In-Content Storytelling

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by Editor080
Whisper World India pioneers In-Content Advertising for non-skippable, high-impact brand storytelling across TV and digital. In today’s fast-evolving media landscape, where audiences have become experts...
AI & AutomationCX TechnologyDigital TransformationEnterprise CX StrategyThought Leadership

Judgment-Centric AI: Enterprise CX Needs Decision-Grade Trust, Not Just Automation

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by Editor0230
When AI Must Earn the Right to Decide: Why Platforms Like Judgment-Centric AI Matter for CX and EX Ever watched an AI tool confidently give...
AI & AutomationCustomer Experience (CX)CX StrategyDigital Transformation

When AI Starts Deciding: What CX Leaders Must Do Before Journeys Break

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by Editor068
When AI Stops Assisting—and Starts Deciding: What CX Leaders Must Do Next Ever watched a customer journey break in real time—handoffs missed, agents scrambling, a...