Case Study: Transforming Beauty Retail with Personalisation – The Amazon Beauty Approach Introduction The beauty industry is one of the most dynamic and fragmented sectors,...
Amazon Case Study: Revolutionizing Retail: How Amazon’s Customer-Centric Approach Redefined Online Shopping Executive Summary This Amazon case study examines how Amazon’s relentless focus on customer...
Fujitsu CX Transformation: A Comprehensive Case Study for B2B Success Introduction: The Strategic Importance of Fujitsu CX Transformation in B2B Fujitsu, a global leader in...
Case Study: United Airlines – Harnessing Real-Time Data for Exceptional Customer Experience Introduction In an era where customer expectations for seamless experiences are skyrocketing, businesses...
Case Study: Transformative Dow CX Program in B2B Operations In 2017, Dow, a global leader in advanced manufacturing, recognized the urgent need to evolve its...
CX Case Study: HOTLIST 2024 – A Masterclass in Customer-Centric Innovation HOTLIST 2024 redefined how the tourism sector engages customers by integrating personalization, innovation, and...
Innovating Customer Experience: Sustainability and Fan Engagement Case Solutions of Rajasthan Royals The Rajasthan Royals Case Competition brought forward transformative ideas by IIM Bangalore’s PGP...
The Evolving Customer Experience of Chinese EVs in Brazil Brazil’s once-promising electric vehicle (EV) market is now experiencing significant challenges, especially for Chinese car manufacturers....
Generative AI in CX: Overcoming Obstacles to Unlock Potential Generative AI is rapidly advancing in the customer experience (CX) sector, promising substantial benefits but also...