Shakti Awards 2025: An Evening Where Power Met Purpose Customer experience (CX) is not just about products or services. It’s about crafting moments that resonate,...
Olive Tree People’s Waterless Beauty Revolution: A Customer Experience That Transcends Traditional Retail The beauty industry constantly evolves, yet few brands manage to redefine customer...
How Carbon Neutrality Enhances Customer Experience: Lessons from PATA’s Sustainability Journey In today’s world, customers expect brands to be more than just service providers. They...
Ethics as a CX Differentiator: How Sony’s Commitment to Integrity Shapes Customer Trust Customer experience (CX) is no longer just about great products or seamless...
The Hidden CX Crisis: How SaaS Implementation Delays Are Costing Indian Businesses Introduction Customer experience (CX) drives business success. Every digital transformation effort aims to...
Modernising Insurance: Tackling Active and Latent Pain Points for a Seamless Customer Experience In today’s fast-paced world, the customer experience (CX) is a key differentiator...
Sweden Crime and Immigration Challenges: A CX Perspective on Balancing Stakeholder Expectations Sweden’s recent struggles with crime and immigration policies provide an insightful case study...
Transforming Engagement Through Collective Action: A Comprehensive CX Strategy of Global Citizen As 2024 draws to a close, Global Citizen’s year of transformative actions and...
Case Study: Transforming Beauty Retail with Personalisation – The Amazon Beauty Approach Introduction The beauty industry is one of the most dynamic and fragmented sectors,...