Phygital Banking: The Future of Seamless CX in India
Picture this: A busy Bengaluru professional rushes into a bank branch. She taps a kiosk for her account statement. Seconds later, “Aditi” appears on screen,...
India’s 10 Rule Changes in 2026: CX Leaders’ Compliance Playbook
India’s 10 Rule Changes in 2026: CX Leaders’ Playbook for Frictionless Digital Journeys Picture this: A farmer in Uttar Pradesh logs into the PM Kisan...
JSW Steel HR Leadership Powers CX Transformation with Salesforce
JSW Steel ‘s new CHRO faces a packed boardroom. Siloed sales teams chase leads manually, while frustrated customers wait days for order updates. Talent gaps...
Exotel’s FY25 Snapshot: AI-Led CX, Profitability and Global Scale
Exotel’s FY25 performance snapshot reads like a boardroom moment every CX leader recognises. The dashboards finally shift from red to green, the CFO stops asking...
HCG Cancer Centre’s Blood Club Conclave Redefines Patient Experience Through Innovation and Empathy
Designing the Human-Centric Cure: How HCG Cancer Centre Is Reimagining Experience Through Innovation and Empathy When a young father in Kolkata heard the word “leukemia,”...
Rocketlane Customer Experience Redefined: A Conversation with CEO Srikrishnan Ganesan
In today’s fast-evolving business landscape, Customer Experience (CX) has quickly become the ultimate differentiator — and few leaders embody this evolution better than Srikrishnan Ganesan,...
MVP to MVX: Zoho’s Prashanth Krishnaswami Redefines Customer Experience
Interview Feature with CX Quest Imagine reaching out to customer support in 2025: an AI-driven chatbot greets you instantly, but it fails to understand the...
Zoho WorkDrive: Revolutionizing CX Collaboration and Intelligent Workflows
Picture this: a marketing team scattered across continents, juggling documents, emails, and voice notes while a project deadline looms. The chatbot pings with updates, half...
AM Green–Mitsui MoU: Green Aluminum’s CX Leadership Blueprint
How Purpose-Driven Partnerships Like AM Green–Mitsui Redefine Customer Experience in the Age of Decarbonization Imagine standing before a vast aluminum smelter powered entirely by the...
Google Cloud-Palo Alto Networks Deal: Securing AI-Driven CX
Picture this: Your CX team launches a shiny AI chatbot during Black Friday rush. Customers rave at first. Then, a sly prompt injection slips through....