Category : Expert Opinions

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AP2 Sets New AI Commerce Standards for Secure, Transparent Payments

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Google Pushes Standards for Agentic AI Commerce With AP2: Transforming Customer Experience in Digital Payments The digital commerce landscape is undergoing a revolutionary transformation. Furthermore,...
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Fashion East Alumni: CX Lessons in Authenticity, Community, and Emotional Resonance

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CX Lessons from Fashion East’s Alumni Fashion East stands as one of London’s most influential talent incubators. Since 2000, it has transformed emerging designers into...
Expert Opinions

Customer Centricity: Closing the Gap for Exceptional Experiences

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Bridging the Customer-Centricity Gap The gap between aspiring to be customer-centric and actually delivering exceptional customer experiences continues to challenge businesses across industries. While 60% of...
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White Goods Go D2C: The Next Frontier in Customer Experience

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Knowledge Series Guest Article: THE D2C MODEL OF WHITE GOODS by NIRANJAN GIDWANI, CERTIFIED BOARD DIRECTOR (MCA – INDIA) | BOARD MEMBER | ESG DIRECTOR...
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Social Engineering Attacks 2025: Evolving Threats and Defense Strategies

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When Trust Becomes Your Biggest Vulnerability: How Social Engineering Is Reshaping Customer Security in 2025 Your customers trust you. Furthermore, that trust drives every interaction,...
Expert Opinions

Trust Measurement Beyond Sentiment Via Business Outcomes

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Trust sits at the heart of every successful customer relationship. However, measuring this intangible asset remains one of the most challenging aspects of customer experience...