5Tattva’s Channel Accelerator Award: Boosting CX Through Cybersecurity Excellence
Imagine a customer mid-checkout. Their card declines. Panic sets in. Later, they learn of a data breach. Trust vanishes. They switch brands forever. These scenarios plague modern CX leaders.
Cyber threats now erode customer loyalty daily. Breaches cost billions and shatter confidence. Yet, proactive defenses rebuild it. 5Tattva’s recent award spotlights this path.
The Rising Storm of Cyber Risks in CX
Customers demand seamless digital experiences. Hackers exploit every gap. Ransomware surged 25% in multi-vector attacks this year alone.
Data shows 76% of consumers worry more about cyber risks than two years ago. They think about online safety weekly. Breaches hit hard—65% of victims lose trust and abandon brands.
Retail faces chaos. CDK Global’s 2024 ransomware attack disrupted U.S. dealerships. Losses topped $605 million. Sales dropped 7.2%. CX suffers when systems fail.
5Tattva Earns Top Honors: Channel Accelerator Award 2025
5Tattva clinched “Top 100 Channel Accelerators – Cybersecurity” at the 2025 awards. Zeroday Ops, their recent acquisition, joined the elite list.
The event united 150+ vendors, SIs, VARs, and government leaders. Theme: “Empowering the Future of the IT Channel: Innovation, Collaboration, Excellence.” Awards honor partner growth and tech adoption.
Manpreet Singh, Co-Founder and CRO of Zeroday Ops, stated: “This recognition validates our commitment to delivering intelligence-led, value-driven cybersecurity solutions. It reinforces the trust the industry places in our capabilities.”
This dual win cements 5Tattva as CERT-In empanelled leader. They drive India’s secure digital ecosystem.
How Breaches Devastate Customer and Employee Experiences
Breaches trigger immediate fallout. Equifax’s 2017 hack exposed 148 million records. Recovery cost $1.38 billion. Customers fled en masse.
Trust metrics plummet. Post-breach surveys show reluctance to transact. 85% share negative reviews online. Loyalty erodes fast.
Employees suffer too. EX falters amid breach stress. Teams scramble on incident response. Morale dips. Productivity halts.
Marriott’s 2018 breach leaked 500 million guest records. Fines hit $123 million under GDPR. Holiday sales tanked. CX leaders must prioritize resilience.
5Tattva’s Comprehensive Cybersecurity Arsenal
5Tattva offers end-to-end protection. They hold PCI DSS, HIPAA, GDPR, ISO 27001, ISO 42001, and SOC 2 expertise.
VAPT covers web, mobile, cloud, on-premises. Their 24×7 SOC delivers continuous monitoring and response.
Over 25 years, 25+ certified pros (CISSP, CISM, OSCP) serve clients. They simulate real attacks. Detailed reports guide fixes.
Tailored solutions fit unique needs. Risk assessments, forensics, compliance ensure resilience.
Real-World Wins: TCS Case Mirrors 5Tattva’s Approach
TCS aided a retailer with managed security. They integrated 1,150 devices via Cortex XDR. Proactive detection stopped attacks.
Result: Enhanced visibility. Secure shopping experiences. Client focused on CX, not threats.
5Tattva mirrors this. Their intelligence-driven network accelerates partner outcomes. Awards prove it.
Kawasaki’s 2024 breach exfiltrated 487GB. Quick server shutdown limited damage. 5Tattva’s VAPT prevents such exposures.
Linking Cybersecurity to CX and EX Excellence
Strong security builds trust. 70% of consumers find digital platforms harder to secure than homes.
CX thrives on reliability. Breaches amplify churn—66% stop shopping at fraud-hit retailers.
EX benefits too. Secure teams innovate freely. 5Tattva empowers channels to deliver this dual uplift.
AI threats loom. Deepfakes, voice clones erode reality. Only 13% spot AI scams confidently. Partners like 5Tattva counter with advanced defenses.
Why Channel Partnerships Accelerate CX Transformation
Channels amplify reach. 5Tattva enables VARs, SIs with tools and training. Awards recognize this impact.
India’s IT ecosystem grows. Government pushes digital India. CERT-In empanelment positions 5Tattva centrally.
Unified with Zeroday Ops, they fortify ecosystems. Partners gain intelligence-led solutions. Customers experience seamless security.
Actionable Steps for CX Leaders
Assess vulnerabilities now. Engage VAPT experts like 5Tattva quarterly.
Build 24×7 SOC monitoring. Prioritize critical assets.
Pursue certifications. PCI DSS, GDPR compliance reassures customers.
Train teams on phishing, AI scams. Foster security-first culture.
Partner with accelerators. Leverage 5Tattva for channel enablement.
Measure impact. Track trust metrics post-implementation. Aim for zero breaches.
Cybersecurity anchors world-class CX. 5Tattva leads the charge. Act today. Secure tomorrow’s loyalty.
