Redefining Customer Experience and Enterprise Security with Zoho CX: Zoho’s Bold Leap with Zia AI and Ulaa Enterprise
In today’s fast-paced enterprise world, businesses constantly seek ways to enhance customer experience while maintaining robust digital security. With increasing customer expectations and rising cyber threats, organisations need tools that empower teams without compromising privacy. Addressing these challenges, Zoho recently made two major announcements at its US user conference—unveiling deep AI integration across its Customer Experience (CX) platform and introducing Ulaa Enterprise, a secure, enterprise-ready browser.
These strategic updates signal Zoho’s long-term commitment to building integrated, privacy-conscious, and AI-powered enterprise solutions.
Empowering the Entire Customer Journey with AI
Firstly, Zoho has turbocharged its CX platform by embedding powerful generative AI capabilities from Zia, its proprietary AI engine. Unlike many AI tools that feed on user data, Zia prioritises user privacy, ensuring customer data is neither stored nor used for training.
As a result, businesses can now leverage Zia’s capabilities with peace of mind. For instance, “Ask Zia” allows users to generate complex reports simply by entering text prompts. Even more impressively, the tool lets users watch the report being built in real time.
Need changes midway? You can intervene, edit, and ask Zia to resume. This seamless blend of automation and control dramatically improves productivity and decision-making across customer-facing teams.
Democratising CRM: Not Just for Sales Teams Anymore
Previously, CRMs were designed with sales teams in mind. However, delivering great customer experiences requires coordination across departments—from marketing and onboarding to legal and finance. Zoho recognises this shift with the release of CRM for Everyone.
Now, users from all departments can access relevant customer data and collaborate more effectively. Thanks to connected records and workflows, work flows smoothly between teams without silos. Every department gets the right context to serve the customer better.
For example, a finance manager can now view onboarding history or legal approvals, all in one place. This ensures consistency and transparency throughout the customer lifecycle.
No-Code Customisation with Natural Language
Additionally, Zoho makes it easy for non-tech users to build their ideal CRM interface. Using Zia’s no-code capabilities, users can create custom modules, modify field types, and adjust permissions using plain language.
In fact, with the “image to Canvas” feature, users can even design how their CRM looks—just upload an image, and Zia turns it into a visual layout. This kind of visual design layer was previously the domain of professional developers and designers. Now, it’s available to every user.
Consequently, teams are more empowered, workflows are more aligned, and customer satisfaction improves organically.
Meet Ulaa Enterprise: The Secure Browser Built for Modern Workplaces
While customer experience is one side of the coin, digital security is the other. With employees relying heavily on browsers for day-to-day operations, the browser has become a critical point of vulnerability. Enter Ulaa Enterprise, Zoho’s answer to this modern challenge.
This new browser is purpose-built for security-conscious organisations, especially in sensitive sectors like BFSI and government. Ulaa Enterprise includes AI-driven phishing detection, data loss prevention (DLP), and centralised policy control, all integrated directly into the browser.
AI + Security = Peace of Mind
Powered by Zia, Ulaa Enterprise delivers a smarter browsing experience. For instance, ZeroPhish alerts users to phishing attempts in real-time, even before a link is clicked. Moreover, Zia intelligently organises tabs based on user behaviour, helping multitasking professionals stay focused.
With Ulaa, IT teams gain complete visibility and granular control. They can monitor audit logs, define access rules, manage extensions, and enforce policies centrally. This not only reduces the attack surface but also eliminates the need for heavy infrastructure or virtualisation.
Additionally, Ulaa is available across platforms—including Android and iOS—making it ideal for hybrid and mobile-first workforces.
Seamless Deployment, Intuitive Use
Although packed with powerful features, Ulaa Enterprise retains a familiar interface thanks to its Chromium foundation. Users don’t need to learn a new system, which ensures high adoption and low friction.
From a deployment perspective, it’s equally efficient. Organisations can roll out policy updates instantly without affecting user performance. Hence, IT teams spend less time troubleshooting and more time strategising.
Zoho’s Vision: AI that Works for People
What truly sets Zoho apart is its ethical approach to AI. Zia is not built by exploiting customer data. Rather, it’s engineered to assist users, increase productivity, and simplify complex tasks—without sacrificing privacy.
From contextual recommendations to assistive prompts and agentic actions, Zoho’s AI operates within clearly defined boundaries. This ensures both compliance and customer trust, which are vital in today’s regulatory environment.
Pricing That Works for Enterprises of All Sizes
Importantly, these innovations come at accessible price points. AI capabilities within the Zoho CX platform are included in existing license tiers.
- CRM for Everyone starts at ₹400 per user per year.
- Ulaa Enterprise is priced at ₹40 per device per month or ₹365 per device per year.
- A 3-month free trial is available for businesses ready to explore Ulaa’s full capabilities.
This pricing strategy aligns with Zoho’s broader mission—making enterprise-grade technology available to all businesses, regardless of size or location.
Conclusion: Smarter Teams, Safer Workspaces
In summary, Zoho’s deep AI integration into its CX platform and the launch of Ulaa Enterprise browser reflect a holistic strategy. The company addresses two pressing enterprise needs: empowered customer operations and enterprise-grade browser security.
By combining privacy-first AI, no-code tools, and secure infrastructure, Zoho equips businesses with the right tools to thrive. Whether you’re a startup or a global enterprise, these innovations help you focus on what matters—delighting customers and protecting your digital environment.
As technology continues to evolve, so does Zoho—always a step ahead, always with the user in mind.
