Revolutionizing Customer Experience with Edge AI: How embedUR and Synaptics Are Shaping the Future
Customer experience (CX) is evolving rapidly with artificial intelligence (AI). Businesses now seek AI solutions that deliver speed, accuracy, and efficiency. However, implementing AI at the edge remains challenging. Power consumption, model optimization, and seamless integration create barriers for many companies. Edge AI is the need of the hour.
At Embedded World 2025, embedUR systems and Synaptics are demonstrating a breakthrough. Their collaboration on the SR-Series MCUs, powered by Synaptics Astra, is simplifying Edge AI adoption. With embedUR’s expertise in SDK development, model tuning, and embedded software, businesses can now deploy faster, smarter, and more reliable AI solutions.
This exclusive article explores how this innovation enhances CX across industries.
Faster AI Deployment, Better Customer Experience
Every business wants to reduce time-to-market without compromising quality. However, AI adoption often requires complex integrations and lengthy development cycles.
With embedUR’s optimized SDKs, developers can quickly integrate AI models into the SR-Series. Moreover, pre-tuned AI models simplify deployment, reducing the need for extensive customization.
As a result, businesses can launch AI-driven applications faster, delivering seamless and intuitive customer experiences.
Seamless AI Integration for Developers
Developers face significant challenges in optimizing AI for low-power, high-performance edge devices.
To address this, embedUR provides:
- Optimized Software Frameworks – Ensuring full utilization of the SR-Series’ AI capabilities.
- Edge AI Model Creation – Designing efficient AI models for real-world applications.
- Custom Embedded Software – Tailored solutions for security, healthcare, and industrial automation.
By removing technical barriers, developers can focus on delivering intelligent, real-time AI experiences to customers.
Enhancing Performance Across Industries
Edge AI is transforming customer experience in multiple industries. Here’s how:
1. Security & Smart Access
At Embedded World, embedUR is showcasing a Medical Lockbox with AI-powered facial recognition. This innovation ensures secure, touchless access, improving safety and convenience.
2. Industrial Automation
AI-driven image segmentation on the SR-Series enables high-precision defect detection in manufacturing. This enhances product quality and reduces waste, improving both efficiency and customer trust.
3. Smart Home & Consumer Electronics
With optimized AI models, devices can now process commands faster, personalize interactions, and enhance automation. This creates a more intuitive and enjoyable user experience.
Reliability: The Key to AI-Powered CX
Customers expect AI to work flawlessly and consistently. However, AI models often struggle in low-power environments.
embedUR’s AI model tuning ensures:
- Optimized Performance – AI runs efficiently on embedded systems, maintaining speed and accuracy.
- Low-Power Intelligence – AI models consume minimal energy while delivering maximum efficiency.
- Real-Time Decision Making – Faster processing means instant and relevant customer interactions.
With these optimizations, businesses can confidently deploy AI in real-world environments.
A Strong Partnership for the Future of CX
Innovation thrives when technology providers collaborate. embedUR and Synaptics exemplify this through their work on the SR-Series.
According to John Marconi, VP of Technology at embedUR, “Our expertise in embedded systems and AI optimization makes us the ideal partner for companies building AI-powered customer experiences.”
Meanwhile, John Weil, VP at Synaptics, highlights the SR-Series’ unique AI capabilities, enabling context-aware computing at every power level.
Together, they are paving the way for next-generation Edge AI experiences.
Experience Edge AI at Embedded World 2025
Attendees can see embedUR’s innovations at Hall 4, #601 and at Synaptics’ Booth (Hall 4A, #259). Live demonstrations will showcase:
- AI-powered security solutions
- Real-time image segmentation
- Optimized embedded AI applications
Businesses looking to accelerate their AI-driven CX strategies should not miss this event.
Conclusion
Edge AI is reshaping customer experience, making interactions smarter, faster, and more personalized. However, successful deployment requires optimized software, efficient models, and seamless integration.

With embedUR and Synaptics leading the way, companies can now unlock the full potential of AI at the edge.
To explore more, visit www.embedur.ai and www.synaptics.com.